I wish fashion would become a circular economy.

Could 3D printing for fashion work? Could the fashion industry become a service-first industry instead of producing even more clothes that no one actually needs? What is it about fashion that keeps us buying more stuff? 

In this episode, I revisit my master’s thesis and talk about what made me decide not to pursue fashion as a career – despite having spent seven years of my life studying fashion. 

I’ll introduce the 5R concept to a more sustainable fashion production and explain why fashion cannot be sustainable in the first place. 

In case you understand German, here is the episode.

My master’s thesis is, however, written in English: https://www.dropbox.com/s/h1skz3znerb53vc/KANOKOVA_MAessay.pdf?dl=0